Thursday, November 19, 2009
Thursday, November 5, 2009
Stanford's Entrepreneurship Corner:Popular Videos
this is a collection of interesting videos and speakers courtesy of Stanford U...
let me know what you think.
I like Guy Kawasaki's talks...
Richard St John: the success principles
A very famous slideshow presenting how can we achieve success.
Now, it's up to you!
Tuesday, November 3, 2009
Seth Godin on the tribes we lead | Video on TED.com
Here's one of the number one marketing gurus talking about how IT has fostered the creation of tribes!
And how tribes are changing the world today!
Add a comment to let me know what you think...
(He uses interesting slides too. presentationzen.com links to his site where he lets you download some of his slide shows.)
see you Thursday
james
Grocery Store Musical - Improv Everywhere
"Improv Everywhere causes scenes of chaos and joy in public places. Created in August of 2001 by Charlie Todd, Improv Everywhere has executed over 85 missions involving thousands of undercover agents. The group is based in New York City."
Doing something extraordinary in an ordinary place... (innovation!)
This site is pretty interesting because you also have the background and behind-the-scenes information.
The "Food Court Musical" is also pretty good, as is "Frozen Grand Central"... Have you seen them before? Here is a subtitled version of the Food Court Musical (on the dotsub.com site).
see you on Thursday... for our last class. :-(
james
Sunday, November 1, 2009
Marketing, consumer empowerment and the internet
A short but very interesting talk about the impact of the internet on marketing!
Linked to Christian Dussart's course...
Funny mistranslations of the English language
And for the ones that are waving, search this wave: "in:public (**) Digg" (without quotes)
Thursday, October 29, 2009
Augmented reality 3D - try out!!
for those who are in group 1 you already know about the augmented reality. Here are the links to try the demo Yohann, Mingjie and I showed you last thursday.
A small video to see what you can do with the demo:
Youtube Video of citroen augmented reality
Here is the website that collects a lot of AUgmented reality demos. All you need is a laptop, a printer, a a webcam!!
List of demos to download :)
Cheers.
Tuesday, October 27, 2009
Personnalize Me !!! by Ben & Nuts & Laurie-Anne
Sum-up of the presentation
The topic is the customization of chocolates through internet.
M&M’s recently launched a very interesting website : the site aims at customizing the product before offering it through the post office ; the client can choose a color and a message on the candies, but under a big constraint : only messages one 2 lines, up to 8 letters per line are accepted.
Other mass consumption brands offer that kind of service:
- La Fraise : customization of t-shirts ; internauts can upload their own drawings the website, then other customers vote for the different projects and say if they would like tu have one of these shirts. Thanks to the vote the company chooses to produce the most popular pieces.
- NikeID : Nike decided to offer a revolutionary service for top-customers : one can choose the shoe’s colors, pattern, width etc ; of course it is more expenseive than the average Nike sneakers, but the price is quite reasonable (USD 100-150)
As a matter of fact, we consider these websites as very attractive one. We don’t really know if these businesses are or will be successful. But, considering the reaction of our audience, we can consider that their hypothetic success will be supported by two main arguments: innovation and fun.
Innovation: These services provide a way of having personalized goodies instead of having the average product.
Fun: the surf on the website is easy and it’s a real pleasure to use it.
Regarding chocolates, we built up this quizz, for interactivity with the audience :
1) How did chocolate arrive in western countries? => It arrived from America in 1528, brought in Europe by a conquistador named Cortès. Legend says Colombus was offered chocolate beans by Indians, but he thought it was goat’s rejections and thus did not bring it in Europe…
2) What is going on with Cadbury these days? => the famous british company is about to be bought by Kraft Foods (http://www.youtube.com/watch?v=qavqOxOKgIM)
3) What does ‘Milka’ stand for? => Milch + Kakao in German, i.e. Milk + Cocoa in English ; this chocolate was created in Germany in the 30’s
4) What is the price of the world’s most expensive chocolate? => USD 2600 per pound ; it is a truffle produced in Pennsylvania (http://most-expensive.net/chocolate-world-2)
5) What is the world’s most popular chocolate bar? => Snickers, from 2005 on ; before it was Mars, but both belong to Mars company anyway, which was created in the US in the 30’s.
Link sources:
Nike ID: http://nikeid.nike.com/nikeid/index.jsp
My M&M’S: http://www.mms.com/us/
La Fraise: http://www.lafraise.com/
Saturday, October 24, 2009
Google Fast Flip
What press are you reading? Here you have a lot of choices!
Do you know this newcomer from Google labs?
BTW... Do you ever look at the Google labs page? It's a good way to get a feeling for what's in the Google pipeline!
Remember to send your CVs and cover letters to David (and me) asap.... better late than never!
see you all Thursday.
james
Wednesday, October 21, 2009
Steve Jobs' 2005 Stanford Commencement Address
"Steve Jobs' 2005 Stanford Commencement Address" it's 15 minutes long... I think you might enjoy it.
This is not a Steve Jobs "show" but the three stories from his life and maybe some of his secrets of success.
Please add a comment to say what you think!
see you tomorrow
james
YouTube - 5 Secrets to a Job Interview
"5 Secrets to a Job Interview"
What do you think of this? Is it a load of baloney? Your comments are welcome... lame? or interesting?
Monday, October 19, 2009
YouTube - Present Like Steve Jobs
"Present Like Steve Jobs" This 7 minute video analyses the techniques that Steve Jobs uses to make great speeches!
see you Thursday
james
Thursday, October 15, 2009
Free! Why $0.00 Is the Future of Business
Why is Free a good business model? As part of the conference on disruptive technology Chris Anderson of Wired Magazine has this to say:
"Free! Why $0.00 Is the Future of Business"
At the age of 40, King Gillette was a frustrated inventor, a bitter anticapitalist, and a salesman of cork-lined bottle caps. It was 1895, and despite ideas, energy, and wealthy parents, he had little to show for his work. He blamed the evils of market competition. Indeed, the previous year he had published a book, The Human Drift, which argued that all industry should be taken over by a single corporation owned by the public and that millions of Americans should live in a giant city called Metropolis powered by Niagara Falls. His boss at the bottle cap company, meanwhile, had just one piece of advice: Invent something people use and throw away.
One day, while he was shaving with a straight razor that was so worn it could no longer be sharpened, the idea came to him. What if the blade could be made of a thin metal strip? Rather than spending time maintaining the blades, men could simply discard them when they became dull. A few years of metallurgy experimentation later, the disposable-blade safety razor was born. But it didn't take off immediately. In its first year, 1903, Gillette sold a total of 51 razors and 168 blades. Over the next two decades, he tried every marketing gimmick he could think of. He put his own face on the package, making him both legendary and, some people believed, fictional. He sold millions of razors to the Army at a steep discount, hoping the habits soldiers developed at war would carry over to peacetime. He sold razors in bulk to banks so they could give them away with new deposits ("shave and save" campaigns). Razors were bundled with everything from Wrigley's gum to packets of coffee, tea, spices, and marshmallows. The freebies helped to sell those products, but the tactic helped Gillette even more. By giving away the razors, which were useless by themselves, he was creating demand for disposable blades. A few billion blades later, this business model is now the foundation of entire industries: Give away the cell phone, sell the monthly plan; make the videogame console cheap and sell expensive games; install fancy coffeemakers in offices at no charge so you can sell managers expensive coffee sachets.
Chris Anderson discusses "Free."Video produced by Annaliza Savage and edited by Michael Lennon.
For more, visit wired.com/video.Thanks to Gillette, the idea that you can make money by giving something away is no longer radical. But until recently, practically everything "free" was really just the result of what economists would call a cross-subsidy: You'd get one thing free if you bought another, or you'd get a product free only if you paid for a service.
Aimee Mullins dan 12 pasang kakinya | Video on TED.com
this is Indonesian but you can change the subtitles.
In Group 1 we decided:
"She has nice legs!"
"She seems so well-adjusted... she's probably taking drugs! Prozac!"
Best Advice Video Archive on CNNMoney.com
here's a hit parade of movers and shakers.... for your viewing pleasure.
see you later alligator
j
Sunday, October 11, 2009
Where the Hell is Matt?
You can make money to travel, by doing a video of you all around the world, like Matt did.
"Where the Hell is Matt?" is a great great video (nice music too), and it's a must-see movie of his entire trip of 2008 (even if you already know it):
Don't worry, be happy, we will have some good holidays in Japan next june ;)
Rocketboom
Here's Rocketboom, "Daily Internet Culture," a 4-minute video blog, often recorded in NYC !
Here they talk about the "Where the Hell is Matt?" meme.
Do you know about memes? Here's the knowyourmeme.com site... See you Thursday.
"Cool Stuff on the Web" seminar
For those that are searching ideas for the presentation: "Cool Stuff on the Web" seminar
One of the best links: Photosynth
Best,
Jack
Saturday, October 10, 2009
Financial Vocabulary... New Stock Market Terms
I thought you might enjoy these new stockmarket terms!
CEO --Chief Embezzlement Officer.
CFO-- Corporate Fraud Officer.
BULL MARKET -- A random market movement causing an investor to
mistake himself for a financial genius.
BEAR MARKET -- A 6 to 18 month period when the kids get no
allowance, the wife gets no jewelry, and the husband gets no sex.
VALUE INVESTING -- The art of buying low and selling lower.
P/E RATIO -- The percentage of investors wetting their pants
as the market keeps crashing.
BROKER -- What my broker has made me.
STANDARD & POOR -- Your life in a nutshell.
STOCK ANALYST -- Idiot who just downgraded your stock.
STOCK SPLIT -- When your ex-wife and her lawyer split your
assets equally between themselves.
FINANCIAL PLANNER -- A guy whose phone has been disconnected.
MARKET CORRECTION -- The day after you buy stocks.
CASH FLOW-- The movement your money makes as it disappears
down the toilet.
YAHOO -- What you yell after selling it to some poor sucker
for $240 per share.
WINDOWS -- What you jump out of when you're the sucker who
bought Yahoo @ $240 per share.
INSTITUTIONAL INVES TOR -- Past year investor who's now locked
up in a nuthouse.
PROFIT -- An archaic word no longer in use.
Thursday, October 8, 2009
Google Wave - Communicate and collaborate in real time
"Your Google Account has
not yet been activated
for Google Wave."
have a look at the loooong video but it's not so boring....
Tuesday, October 6, 2009
Monday, October 5, 2009
YouTube - Authors@Google: Garr Reynolds
Our first presentations will be this coming Thursday.... What is a good presentation?
How to avoid "Death by Powerpoint"... A great presentation by the guru of presentation technique, Garr Reynolds... Enjoy!
"Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the net -- presentationzen.com -..."
The Kindle 2 e-Reader - Video Library - The New York Times
In his review of the new Kindle 2 e-reader from Amazon,
David Pogue wonders if e-books will make physical books obsolete."
This is the New York Times video we watched with Group 1... David Pogue does a regular technology column for them. In Group 2 we didn't have time, so here it is for your viewing pleasure!
Have a look at the other David Pogue reports... you'll see that some of them are pretty funny! What do you think of this one? Would you read an electronic book? (The Sony has been on sale in France for at least a year. )
Here is the presentation of the Sony digital reader! (The CC button will give you closed captions... the subtitles!)
The learning language community
Sunday, October 4, 2009
Twitter in Plain English
If you don't use Twitter, and just Facebook, this video will show you the meaning of Twitter.
Do you use Twitter ? Do you like it ? Are you against social network ?
Leave some comment to give us your opinion...
For myself, I have no position about it yet !
Enjoy !
There are plenty of others videos in Plain English, go take a look here.
Friday, October 2, 2009
Social Media in Plain English -on dotsub.com
What does your favorite ice cream have to do with social media????
Do you know the dotsub.com (web 2.0) site? People on the web contribute the subtitles to videos in many, many different languages...
The Common Craft collection is pretty well done... their... "... in Plain English" series explains lots of techie terms and some financial and other terms too... like their "RSS in Plain English" , "Phishing" "Podcasting" and "the American Elections in Plain English" etc...
Have a look... leave a comment to say what you think (and if there are others that you recommend).
"Social Media in Plain English"